Dave Carroll continues his musical saga with United Airlines.
It's truly a 'Lemonade from Lemons' sort of story, and in the Bigger Scheme of Things, Mr. Carroll may well look back upon his guitar's destruction as the best thing that ever happened to him.
Of course, there's a lesson or two to be drawn here.
1. A creative, imaginative, and humorous response to a stupid situation such as this is usually quite effective. Great writing, and the audio is slickly produced. The video keeps a 'home-made' flavor, well-done within a small budget. (His mom provided catering services!) Great product does not necessarily cost a fortune to create, if the creator has the chops.
2. United Airlines is willing to sustain hundreds of thousands of dollars (at least!!) of lost goodwill before it will quietly make certain this passenger's complaint is addressed. That's because they know that they can always go to Timmy Geithner and BHO, 'cuz They're Just Too Big To Fail, and they'll be the recipients of hundreds of millions of taxpayer dollars(or dollars borrowed in the name of the taxpayer, at least), when top line revenues go seriously south in the coming months.
3. What if the CEO of United, instead, were to (a)call Mr. Carroll up, apologize, and quietly write a check (out of his own pocket) to the luthier of his choosing, and (b) fly to Toronto, take him to dinner, apologize again, and negotiate a deal with him to produce quirky folk-songy ads for United Airlines?
Maybe United could brew some lemonade for themselves out of this embarrasment.
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